In order to obtain the adsorption of different fracturing fluid thichener in formation，the content determination and adsorption capacity of three kinds of fracturing fluids thickeners（guar gum，synthetic emulsion polymer and surfactant）which were often used in oilfield were studied. The standard curve of guar gum，synthetic emulsion polymer and surfactant in fracturing fluid was established by anthrone-sulfuric acid colorimetry，starch-cadmium iodide method and reinecke salt colorimetry， respectively. The adsorption properties of three kinds of fracturing fluids thickeners in reservoir were quantitatively demonstrated by measuring the adsorption capacity of thickeners on quartz sand. The results showed that the standard curve of three kinds of fracturing fluids thickeners indicated a good linear relationship with R²>0.99. Three fracturing fluids thickeners were arranged according to their adsorption capacity on quartz sand in following order: guar gum>surfactant>synthetic emulsion polymer. Their adsorption capacity on quartz sand was 8.5，7.1 and 2.0 mg/g，respectively. Compared with traditional guar gum，synthetic emulsion polymer and surfactant could effectively reduce the adsorption of fracturing fluid in reservoir，thus reduce the formation damage.